Exporters from Laos, Cambodia and Bangladesh will showcase their best products in the CBI pop-up exhibition in Hall 6 Unique & Eclectic stand E122- F121 at Maison & Objet from September 9-13, 2021. Ranges of handwoven home textiles, fashion accessories, ceramics, recycled metal and rattan baskets and bags will be showcased in the iconic pop-up booth.
This innovative exhibition concept and the attached marketing strategy was developed in 2015 for CBI by Craftscurator, in collaboration with Mark Kwami. Booth design was done by DaphnaLaurens, and the visual identity for ‘Linking Maker & Market’ was designed by Rowan McCuskey. The exhibition has popped up at trade show such as Ambiente, Heimtextil and Maison & Objet in 2015, 2016 and 2017.
In 2019, CBI launched new export coaching programmes in 5 countries, in which over 80 small and medium sized businesses are participating. These aspiring exporters from Laos, Cambodia, Myanmar, Bangladesh and Indonesia are all preparing for targeting the European home decoration and home textiles market. Training and coaching usually takes place in the country, but due to Covid most of the workshops have taken place online. Craftscurator is the coach for 11 companies from Laos, all specializing in textiles.
A selection of products from 17 companies from Laos, Cambodia and Myanmar will be presented in the booth, which will be hosted by Craftscurator and colleagues. The full collection for the EU market can be found on M&O’s MOM platform. Sales representatives from the companies are not able to travel to the show, but are available by e-mail, whatsapp and zoom during and after the fair.
Bangladesh: | Aranya Crafts | Artefact | Basha Boutique |
Cambodia: | (H).A.N.D. |Color Silk | Fair Weave | Ironworks | Lotus Silk House | Manava | Morodok Ceramics | Norea Angkor Handicrafts | Reakossa Arts | Salasusu | Sentosasilk | Women for Women Foundation |