Thank You, Maison & Objet Visitors!

Successful Indonesian Presentation in Paris

Sep 30, 2014 by Irene Vermeulen

Together with the 9 Indonesian participants, Irene Vermeulen and Kees Bronk are looking back on a successful participation in the September 2014 Maison & Objet trade fair in Paris. A big thank you to all visitors taking the time to explore the new product ranges. In a mixed presentation, we showed several product ranges of each company, and the results of companies that had co-created products. In the material library, examples of materials and techniques were shown, ready to be applied in new products. Many buyers came and sat down at our big table, selected swatches from the material library, and discussed new products with the Indonesian companies.

Among the most successful products were bold rattan baskets by Nancy Craft, padded patchwork textiles by House of Lawe, stools and chairs made of FSC reclaimed wood by Prima Putra, with upholstery made of recycled billboard material by Dyrt Design, precious door knobs by Maharani Craft, bamboo baskets by Mitra Bali Fair Trade, side tables made of resin with inlayed wood by Golden Coco, and expressive objects made of driftwood and glass by Putri Ayu, and beautiful handwoven ikats by Aneka Tusma

These Indonesian companies are all participating in an Export Coaching Programme, and have been coached by Kees Bronk to prepare for and know about the European market. Irene Vermeulen has worked with the companies to prepare for this trade fair, guiding them in product development and stand presentation. Together, Kees and Irene have organized and promoted this event, and have contacted buyers to invite them to visit the booth and meet the nine companies. With exciting results; not only have all exporters made new contacts, many are going to work together with importers to co-create products!

Explore Indonesia at Maison & Objet was made possible by CBI - Centre for the Promotion of Exports from Developing Countries and RVO - Netherlands Enterprise Agency.

Billboard vinyl basketry - a real eyecatcher
by Dyrt Design
FSC certified reclaimed wood, used for a cabinet
by Prima Putra
Collection of benches
by Nancy Craft, Dyrt Design and Prima Putra
An overview of the 'Explore Indonesia' booth
in hall 1 Ethnic Chic, Maison & Objet
Material Library
Woven swatches by Aneka Tusma
Products by Maharani Craft
Semi-precious stone + fossil wood
At work in the Material Library
with wooden cutting boards by Nancy Craft
Beautiful basketry
by Dyrt Design, Nancy Craft and Aneka Tusma
Great team stands for good results!
Exporters have co-created and collaborated